Sorry, but this content is available only in Russian. This article describes one of our projects which consisted in integrated branding of paints "UNO" and consulting on the promotion of the trademark. Branding included development of structure and identity of the brand, its positioning, story and slogan, logo design and corporate style, packages for product line, POS-materials, outdoor advertising, traffic advert and presentation folders for the distribution. If this content is very important for you, please, send your request to info@gbs.com.ua and we will provide you with the English version.

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